Arc'teryx Athlete Ambassador and Speaker Event Series

The goal is to increase retail traffic and sales. The program includes twenty-five events held at stores and partner locations. Attendance averaged 120 guests per event. Photobooths allow guests to share their attendance directly to social networks and take home photos. Speakers include athletes, climbing experts and published photographers. Social media for the brand ambassador gained over 100K followers in one year. Sales and qualified customer acquisition measurably increased. The program continues successfully and has been repeated in other markets.

Car Toys Programmatic Media and Dynamic Display Program

Retailer Car Toys offers technology solutions for home, cars and entertainment vehicles across the United States. Campaigns are customized for competitive positioning, geography, language, and customer shopping behavior. Reporting on the campaigns is continuous and new creative is introduced every three weeks. Establishing the program required developing production partnerships and sustaining a strong client relationship.

The Everett Clinic Expansion Campaign

The Everett Clinic provides general wellness and over thirty specialty healthcare services via providers at a dozen clinics. Growth of the business into King County was supported by a brand awareness campaign and a revised digital scheduling product. Physician approved health tips are positioned to primed audiences on Facebook, selected websites, and in unique out of home placements. Radio and print also provided broader campaign support. Message awareness was measured prior to launch and throughout to monitor and optimize the campaign's performance.